
Black Friday 2024: Complete Guide to Shopping Date, Times & Tips

Black Friday shoppers at retail store
Black Friday 2024 falls on November 29th, following Thanksgiving on November 28th. This major shopping event kicks off the holiday season with significant discounts across retail stores and online platforms.
Traditional store hours begin at midnight, though many retailers start their sales earlier in the week. Major stores typically open their doors as early as 5 AM on Black Friday, with some retailers launching online deals before Thanksgiving.
Key preparation tips for successful Black Friday shopping:
- Create a specific wishlist before shopping
- Set a firm budget
- Subscribe to retailer newsletters for early access
- Download shopping apps for price comparisons
- Research prices in advance to identify genuine deals
Popular discount categories include:
- Electronics (TVs, laptops, gaming consoles)
- Fashion and accessories
- Home appliances
- Audio equipment and gadgets
While in-store shopping remains popular for exclusive deals, online shopping offers convenience and often features similar discounts. Many retailers now provide identical deals both online and in stores, allowing shoppers to choose their preferred shopping method.
For the best deals, monitor both online and in-store promotions starting several days before Black Friday, as many retailers extend their sales throughout the week of Thanksgiving.
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