Warner Records Partners with Tim Hinshaw to Launch Free Lunch Records, Signs Syd and Alex Isley
Warner Records has partnered with Tim Hinshaw's Free Lunch Agency to launch Free Lunch Records, marking a significant expansion in the music industry's creative landscape.
Tim Hinshaw seated in office chair
The new label has already secured two notable signings: Syd (formerly of Columbia Records) and Alex Isley (daughter of the Isley Brothers' Ernie Isley). Ericka Coulter, Warner Records' A&R SVP, will serve as Free Lunch Records' GM while maintaining her current role.
This partnership builds upon Free Lunch's existing relationship with AEG Presents, where they handle hip-hop, R&B, and gospel tours. The collaboration aims to leverage Free Lunch's multifaceted operations in creative development, touring, and brand building alongside Warner Records' industry expertise.
Warner Records co-chair and CEO Aaron Bay-Schuck emphasized the "perfect synergy" between the companies, highlighting Hinshaw's comprehensive understanding of hip-hop and R&B culture across music, sports, fashion, and live entertainment.
Hinshaw expressed his vision for the partnership: "By uniting Free Lunch Agency with Warner Records, we can combine our expertise in creative, music, and brand building to elevate the first-class roster... together we'll expand the scope of artist narratives to connect even more deeply with fans across the globe."
ASAP Rocky points at camera, courtroom
Related Articles
Who Signed Biggie: The Record Label Behind The Notorious B.I.G.
