Big.Ass.Kids Launches BAK Music Man: A New Era in Independent Music Distribution with Too Lost Partnership
Big.Ass.Kids (B.A.K) and Too Lost have partnered to launch BAK Music Man, a revolutionary distribution service for independent artists that combines comprehensive music distribution with community-driven artist development.
Music Man logo with musical notes
The platform offers artists access to over 450 global digital service providers (DSPs), personalized account management, and funding solutions ranging from $10,000 to $10 million+ through catalog licensing without rights transfer.
Key Features:
- Dedicated account managers
- Access to vetted industry professionals
- Global distribution network
- Artist funding solutions
- Community-driven support through BAK Play.Ground
The BAK Play.Ground serves as a digital, members-only community connecting artists with experienced music professionals from over 20 countries. This marketplace allows direct hiring and creative collaboration, particularly benefiting industry professionals affected by recent layoffs.
Carolyn Bak headshot
Artist Discovery Initiatives:
- "Another 48 Hours" bi-weekly playlist series
- Collaborations with major curators like AFROPUNK
- Annual "See You Next Year" event at Shangri La studio
- Festival stage curation opportunities
Bald man wearing black jacket headshot
"Being independent doesn't mean you have to do it alone," says B.A.K CEO le'Roy Benros. The platform addresses common challenges faced by independent artists, including lack of professional support, unfair revenue splits, and limited access to industry resources.
The service launched in November 2024, offering a solution that combines distribution, team building, and funding in one integrated platform, marking a significant evolution in independent music distribution.
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