Hybe Revenue Dips 18.8% in Q3, Plans Major Q4 Releases and 2025 BTS Return

Hybe Revenue Dips 18.8% in Q3, Plans Major Q4 Releases and 2025 BTS Return

By Marcus Bennett

November 18, 2024 at 12:31 AM

Hybe's Q3 2024 financial report reveals significant changes in the K-pop industry giant's performance. Here are the key findings and future outlook:

Key Financial Results (Q3 2024):

  • Overall revenue: $376.98 million (₩527.85 billion), down 1.9% YoY
  • Recorded music revenue: $153.21 million, down 18.8% YoY
  • Concert revenue: $52.85 million, down 14.8% YoY
  • Net profit: $1.03 million, down 98.6% YoY

Six women lineup on stage

Six women lineup on stage

Positive Growth Areas:

  • Merchandise and licensing: Up 15.7% YoY to $70.73 million
  • Contents revenue: Up 63.6% YoY to $56.90 million
  • Fan-club category (Weverse): Up 23.4% YoY to $18.54 million

Weverse Platform Development:

  • Current monthly active users: 9.7 million
  • New features being implemented
  • Expanding advertising initiatives
  • Upcoming label-focused subscription with premium features

Future Outlook:

  • Aggressive Q4 release schedule including Seventeen, Enhypen, and Jin's debut solo album
  • BTS full group reunion expected in 2025 after military service completion
  • Diversification beyond K-pop through acquisitions (Exile Music, Quality Control)
  • New Latin-focused acts in development

The data suggests K-pop fan engagement remains strong, with Hybe actively expanding its global reach and diversifying its portfolio while preparing for BTS's return in 2025.

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