Wise Music Group Sells Education Division to Achieve Partners, Shifts Focus to Music Publishing Core

Wise Music Group Sells Education Division to Achieve Partners, Shifts Focus to Music Publishing Core

By Marcus Bennett

January 17, 2025 at 08:00 AM

Achieve Partners has acquired Wise Music Group's digital education division, marking a significant move in the music education technology sector.

The acquisition includes five key educational brands:

  • MusicFirst (classroom educational resources)
  • Charanga (music lessons platform used by 70,000+ teachers)
  • Rising Software (ear training & music theory software)
  • Focus on Sound (multimedia learning materials)
  • O-Generator (composition tools)

Musician using laptop and digital keyboard

Musician using laptop and digital keyboard

Achieve Partners plans to accelerate the development of all five brands while expanding their reach in educational technology. The company aims to build a comprehensive education software platform for performing and visual arts as part of their broader mission to address America's skills gap.

For Wise Music Group, this sale represents a strategic move to focus exclusively on their core music publishing business. CEO Tomas Wise expressed confidence that the educational brands will thrive under Achieve Partners' management while allowing Wise Music to strengthen its position as a leading independent publisher with over 500,000 copyrights under management.

This acquisition follows recent developments in music education technology, including:

  • Funding raises for Conduction and Moombix
  • Billie Eilish's partnership with Yousician
  • Sony Music's integration with Duolingo music lessons

Billie Eilish singing at Fire Aid

Billie Eilish singing at Fire Aid

Drake holding a microphone

Drake holding a microphone

Related Articles

Previous Articles